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2015 Spring Symposium on Undergraduate Research and Community... has ended
Wednesday, April 22 • 8:40am - 9:00am
A Step Back in Time: An Economic Impact Analysis of Visitor Spending at Dressing Downton: Changing Fashion for Changing Times

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This study conducts an economic impact analysis examining the spending and consumption behaviors of visitors at The Biltmore House, specifically from the Dressing Downton: Changing Fashion for a Changing Time exhibit. The study will focus on the first quarter of the year, examining the economic impact of the Dressing Down- ton exhibit from January through March. It will answer the questions: What level of economic impact does The Biltmore House provide for the Asheville community? Does the Dressing Downton exhibit increase visitor count to The Biltmore House, or does it simply change the time of the visit for a guest? Overall, does the Dressing Downton display increase economic impact for the area? Motivation for this study was generated because I am employed at The Biltmore Estate, and they are also the second largest employer in the region. It will be interested to determine the impact of the event and truly understand how every staff member of the estate is adding to the Asheville economic community. Also, I am interested in revealing to members of the community the level of impact that would be removed if the house was not open to the public. This study will reveal to the audience the increased spending in Buncombe county, North Carolina that is brought in through the Dressing Downton display over the first three months of the year. It will also reveal to Biltmore executives if the Dressing Downton: Changing Fashion for Changing Times was a successful exhibit that should continue throughout the rest of the year.

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Wednesday April 22, 2015 8:40am - 9:00am
016 Karpen Hall

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